The

Co-Founders

Self-made business owners. Digital strategists. Coaches. Speakers. Board members.

Travellers, lifestyle optimisers, and freedom-led entrepreneurs.

Our Story

We’re Elle and Wolter – a couple who left the 9–5 to build a life of freedom, purpose, and a business model that worked for us.
Starting from scratch, we built a remote digital agency that hit 7 figures in its first year – with nothing but our laptops, a clear vision, and a shared goal to do life and business differently.
Now, through The Co-Founder, we help others do the same.
We believe business should give you more than just financial success. It should support your lifestyle, give you time back, and bring a sense of purpose to your day. Whether that means travelling more, slowing down, or simply designing your week around what matters – we’re here for it.

What We're About

We believe every business owner deserves a business that reflects who they are – their values, their strengths, and the way they actually want to live.
When things align, growth feels natural. Momentum builds. And business starts feeling like something you want to show up for – not something you’re trying to keep up with.

You Can Usually Find Us...

Brainstorming with clients.
Building new systems.
Exploring new places.
We’re big on slow mornings, grounding routines, ocean swims, and setting meaningful goals – the kind that make you want to show up every day.

We’re Your Partner in This

Our goal is to help you build a business that feels true to you.
With a mix of practical strategy, mindset tools, and honest conversation, we’re here to support you in making bold moves – whether that’s stepping away from the 9–5, working from anywhere, or simply creating more space in your day for what matters.

What We Bring to the Table

✔ Built a 7-figure, fully remote business from scratch
✔ Ran our agency from Europe for 6 months while travelling full-time
✔ Certified NLP Practitioners
✔ Digital & eCommerce experts
✔ Former board member (Elle)
✔ Certified breathwork coach (Wolter)
✔ Obsessed with helping business owners create more freedom – both of us.